Business · Facts & sources
4 sourced facts about customer satisfaction scores and ratings, each with the context behind the number. 4 more are in today's round and appear here after it closes.
Answerabout 716
The average FICO Score in the U.S. was about 716 in April 2021, up slightly from 710 the year before.
Source: Wikipedia (Credit score in the United States) (2021) en.wikipedia.org
Answerabout two-thirds
By 2020, roughly two-thirds of Fortune 1000 companies used some variant of the Net Promoter Score to track customer loyalty.
Source: Wikipedia (Net Promoter) (2020) en.wikipedia.org
Answerabout 43 industries
The ACSI scientifically measures customer satisfaction for over 200 companies spanning about 43 industries every year.
Source: Wikipedia (Customer satisfaction) (2022) en.wikipedia.org
Answeronly about 50%
Even with nothing changing between surveys, only about half of customers gave the exact same satisfaction rating twice — a reminder that scores have real noise.
Source: Wikipedia (Customer satisfaction) (2022) en.wikipedia.org